The free guide provides a step-by-step roadmap for incorporating Reformer Pilates into both new and existing fitness offerings. It highlights the growing consumer demand for this popular modality and demonstrates how facilities can leverage Reformer Pilates to unlock new revenue streams, foster community and enhance member engagement and retention.

Recognising the booming global popularity of Pilates, Balanced Body has crafted the Playbook to simplify the process of integrating Reformer Pilates into any facility. The guide covers every aspect of the journey, from strategic planning and space optimisation to equipment selection and staff training.

It also explores how to create high-quality Reformer Pilates experiences that resonate with clients. Additionally, the Playbook includes real-world examples and case studies, showcasing how other fitness operators have successfully introduced Reformer Pilates to drive business growth.

Ken Endelman, Balanced Body Founder and CEO explains: 'The Playbook is more than a guide – it’s a business partner for those interested in entering the Reformer Pilates market. This resource leverages our decades of experience, from facility design and equipment installation to instructor education, empowering operators to thrive in today’s fitness landscape.'

Key features include:

• Studio space planner: A dynamic tool designed to assist operators in visualising and optimising studio layouts for Reformer and mat Pilates equipment, regardless of floor size.
• Revenue model and ROI tool: Provides financial insights to help businesses project revenue potential, assess investment returns and analyse scenarios such as class size, equipment choices and instructor costs.
• Case studies: Examples showcasing the success of Pilates programmes at various sites, including the Thames Club in Berkshire, Ten Health & Fitness in Kings Cross, London and Third Space in Wimbledon.
• Educational resources: In-depth guidance on instructor training, including Group Reformer Pilates education, enabling operators to maintain high teaching standards and offer effective, results-driven Reformer Pilates programmes with a success story from Midtown Athletic, Chicago.

www.pilates.com/group-reformer-for-commercial-fitness/